An inspiring and practical look inside the mind of Bill Novelli, one of the founders of social marketing. Bill details how corporations can lead with the power of purpose while staying focused on the bottom line. And he shows how talking and fighting leads to winning, to make the world a better place.

Bill Novelli

Press Inquiries:

Berry Brady: 

Business for Impact

Georgetown University

McDonough School of Business

Rafik B. Hariri Building, Suite 320

37th and O Streets NW

Washington, D.C. 20057

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